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We aim to create a workplace where everyone feels valued, included, and empowered to succeed. We know our collective strength comes from a diversity of thought, gender, culture, ethnicity, race, socio-economic backgrounds, and more.

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Los valores que nos guían

Comience con el cliente

Trabajamos desde el punto de vista del cliente, donde se crea valor cuando descubrimos la relevancia.

Sé dueño del resultado

Todos somos propietarios y asumimos la responsabilidad  para obtener resultados.

Prejuicio por la acción

Nos impulsa el progreso, pues entendemos que la mayoría de las decisiones son reversibles y que se encuentran mejores maneras de hacerlo.

Conquista nuevas fronteras

Somos exploradores curiosos que siempre buscamos nuevas y mejores formas.

Sube el listón

Buscamos esforzarnos y establecer estándares más altos.

Inteligente con humildad

Empoderamos a través de la transparencia, desafiamos con firmeza y nunca dejamos que los egos se interpongan en el camino.

Mejor juntos

Nos encanta lo que hacemos, disfrutamos del viaje y prosperamos al saber que trabajar juntos produce grandes cosas.

Fuerza para el bien

Luchamos por un mundo más justo, invirtiendo activamente en nuestra gente, comunidades y cultura para abrir nuevas posibilidades.

Creando una cultura sincera

Construir una cultura en la que las personas sean lo primero y empoderar a todos para que tengan la misma voz es nuestra primera prioridad. Compartimos información sobre todos los aspectos de la empresa: nuestros salarios, los informes semanales de los directores ejecutivos, los eventos globales bimensuales, nuestra conferencia anual y este mismo manual.

Conoce el siguiente peldaño en tu carrera

El documento Career Ladder de Rokt establece las habilidades que necesitas para cada una de nuestras funciones, así como el salario y la equidad para cada puesto. Esta información es visible para todas las estrellas de Rokt. Y cada trimestre, reevaluamos el documento para mantenernos al día con los cambios económicos y asegurarnos de que nuestros salarios sigan siendo competitivos.

Ven a charlar cuando lo necesites

Bruce Buchanan, nuestro fundador y director ejecutivo, organiza el horario habitual de oficina para responder a las preguntas y debates de las estrellas de ROKT. Como alternativa, si quieres seguir comunicándote en línea, puedes enviar tus preguntas a través del chat de Google. Estas preguntas pueden ser anónimas y son respondidas por nuestros equipos ejecutivos.

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Challenges inspire us to work hard

Making ecommerce more human is a difficult endeavor. But, at Rokt, we don’t shy away from challenges. We’ve built a successful, high-growth company that has helped ecommerce companies provide a better shopping experience for their customers. Find out more about what inspires our CEO and leadership team.

Challenges inspire us to work hard

Hay muchas organizaciones que usan palabras como aprovechar «el potencial de su gente» o «desbloquear lo que es posible», pero no he encontrado ninguna organización que se haya dedicado tanto a hacerlo, lo que llamamos liberar el potencial.

Simón Curran,

Vicepresidente sénior de Liderazgo y Desarrollo, Rokt

Grow incremental revenue by X

Our growing Seattle Innovation Center

Led by Amazon veteran John Walzer, our newest center focuses on accelerating the development of new solutions for Rokt's ecommerce marketplace. Bill Barton, Chief Product and Engineering Officer at Rokt, calls it “an incredible tech hub where we’ll be able to access a whole new pool of talent.”

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Lulo Bank improves customer onboarding with actionable insights from Rokt mParticle

SoFi powers personalized email campaigns with high-quality customer data using Rokt mParticle

Marks & Spencer drives revenue growth with real-time segmentation using Rokt mParticle

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It's Time to Close the Match Rate Gap

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Product Spotlight

It's Time to Close the Match Rate Gap

Audience match rates remain one of the most overlooked drivers of paid performance. Match Boost helps brands close that gap by enriching first-party audiences in flight, improving reach, precision, and efficiency across major ad platforms.

mParticle Q3 Product Innovations Update

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Product Spotlight

mParticle Q3 Product Innovations Update

With our mission to help marketers deliver exceptional customer experiences and innovative campaigns by integrating AI-driven automation and advanced analytics into everyday workflows, we are taking on a bold challenge. We aren’t just talking the talk; we’re delivering new innovations to better enable intelligent personalization, composability, and integrated governance—all at scale. Whether you're looking to improve marketing performance, or transform the customer experience, our latest innovations have you covered.

Zero-party vs. First-party Data: Moving Beyond Collection to Value Creation

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Zero-party vs. First-party Data: Moving Beyond Collection to Value Creation

The demise of third-party cookies has become marketing’s longest goodbye—but that’s a good thing. Tech platforms, especially Google’s Chrome browser, have continually delayed timelines around when (or if) these tracking tools, long relied upon for retargeting and personalization, will be phased out.

mParticle rebrand: Turning customer data into customer joy

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Product Spotlight

mParticle rebrand: Turning customer data into customer joy

We recently unveiled our rebrand, a reflection of our enhanced strategic vision, refined focus, product investments, and commitment to making every customer interaction a moment of joy.

Deep-dive into the new mParticle: A unified platform and updated UI

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Product Spotlight

Deep-dive into the new mParticle: A unified platform and updated UI

At mParticle, we are committed to turning customer data into customer joy. We are thrilled to unveil our new look and feel that amplifies this mission.

How Klarna empowers 25+ teams across the organization with better customer data

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How Klarna empowers 25+ teams across the organization with better customer data

In this presentation, Klarna's CRM Data team breaks down how they've partnered with mParticle to improve access to customer data and accelerate time to data value across the company.

Watch Rokt Ads in action

Fandango uses Rokt’s AI-based relevance Platform to serve relevant offers on the payments and confirmation pages.

Groupon uses Rokt’s AI-based relevance Platform to serve relevant offers on the Payments and Confirmation page.

GoDaddy uses Rokt to optimize their My Account page to reward high LTV customers.

HP gains valuable customers on a powerful acquisition channel – the confirmation pages of leading ecommerce sites.

JCPenney uses Rokt as a trusted, scaled intermediary to drive relevance and double their profits through the Rokt Network.

BCBG uses Rokt’s payments marketplace to unlock incremental value and enable providers to drive new card sign-ups.

Ticketmaster uses Rokt’s machine-learning technology to harness their first-party data to deliver the best offer, to the best fan, at the best time.

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November 3, 2025

How Retailers Can Turn First-Party Data Into Holiday Growth

November 3, 2025

Gen Z vs. Gen X: Winning both generations at the QSR checkout

October 28, 2025

PayPal taps Mastercard, OpenAI to establish agentic commerce dominance

October 27, 2025

Petco Expands Retail Media Network with Rokt Partnership

October 26, 2025

He could’ve been Qantas CEO. Instead Bruce Buchanan started a $7.2b company

October 23, 2025

PayPal turns to Rokt to power post-transaction engagement on Venmo, PayPal, and Honey

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What our employees say

Our ‘Meet & Eat’ group lunches are a great opportunity to catch up with colleagues. You’ll see the executives laughing with the interns. It really brings out the Rokt culture being “better together.”

Marine Philipon
Product, New York

Our ‘Meet & Eat’ group lunches are a great opportunity to catch up with colleagues. You’ll see the executives laughing with the interns.

Marine Philipon
Product, New York

Our ‘Meet & Eat’ group lunches are a great opportunity to catch up with colleagues. You’ll see the executives laughing with the interns.

Marine Philipon
Product, New York

Customers are bombarded with choice, making them less likely to transact. Rokt’s AI-powered Platform determines what's best for each individual.

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