Rokt Ads

Conecte con clientes listos para comprar y pague solo por resultados reales

Buscar es de Google. Social es de Meta. El eCommerce es de Rokt Ads.

Hable con un experto

Cómo funciona

Acceda de forma eficiente a clientes de alto valor y altas expectativas.

Active anuncios nativos dinámicos optimizados por Rokt Brain y pague solo por resultados medibles.

Young woman holding a smartphone and a plastic cup with iced tea, smiling while looking at the phone screen.

A laptop screen displays a post-purchase confirmation page from the “Home Decor” website. The order confirmation shows a thank-you message to a customer named John Smith, along with the order number #DQFDHQ5E0. A shipping map highlights Montreal, Quebec as the delivery area, with a button below labeled “Track My Order.” Customer and payment details appear beneath, listing John Smith’s address in Ottawa, Canada, and a $105.00 payment via Visa.

A prominent purple pop-up offer overlays the screen, titled “Order #3187672672.” It addresses the customer as Jenny and announces a special offer from FreshEats: “You earned up to 16 free meals from FreshEats!” The message highlights benefits like free breakfast each week and free shipping on the first box. Two buttons offer the user a choice: “Yes Please” and “Decline.” The offer includes a disclaimer that it's for eligible customers only, with a footer noting it’s “Powered by Rokt” and linking to a privacy policy.

Workflow diagram showing Rokt Brain AI-powered targeting with a Galileo 30-day free trial offer; customer clicks 'Yes Please,' Rokt bills on a cost-per-click basis, and acquires a high-intent customer.

La pantalla del smartphone muestra una página de confirmación posterior a la compra de «Home Decor» en colaboración con Leaflet. En el mensaje se confirma el pedido de Chris y se presenta una oferta por tiempo limitado para comprar una planta Golden Pothos en una maceta de cerámica color canela, colocada sobre una mesa de madera frente a un sofá de color beige. La oferta incluye un descuento del 20%, lo que reduce el precio de 30 a 24 dólares. Debajo de la imagen hay dos botones: «Añadir al pedido» en negro y «Rechazar esta oferta» en blanco.

Conecte con los clientes ideales y active su fidelización nuevamente.

Rokt Ads utiliza datos transaccionales para conectarse con clientes nuevos y existentes a través de audiencias personalizadas y similares.

Maximice el ROI con ofertas inteligentes impulsadas por IA

La IA de Rokt ajusta las pujas de forma dinámica en tiempo real, lo que garantiza que tus anuncios lleguen a los compradores con más intención basándose en el comportamiento de compra real, no solo en el historial de navegación.

Adquiera más clientes con soluciones que no requieren cookies de terceros.

Con Rokt, el retargeting es seguro y respetuoso con la privacidad, gracias al uso de datos de transacciones propias que mejoran la precisión y el rendimiento de sus campañas.

Anuncios comprables habilitados por Rokt Catalog

Adquiera nuevos clientes presentando sus productos en formatos aptos para la compra y contextualmente relevantes durante la transacción de comercio electrónico.

Mejores resultados, menor costo

7.5M+

transacciones anuales

3,4%

tasa media de clics

6.32%

tasa de conversión promedio

+60%

crecimiento de escala durante los tres primeros meses

Flight Centre adquiere 38.500 nuevos suscriptores en 3 meses con Rokt Ads

Lea la historia de un cliente

A group of people exercise on Pilates reformer machines in a dimly lit fitness studio with blue ambient lighting. They stand in a row, each holding resistance straps with focused expressions, performing an upper-body workout. A large mirror reflects their movements, adding depth to the scene. The setting conveys a calm yet intense atmosphere typical of a modern boutique fitness class.

300%

más conversiones al mes con ofertas exclusivas

BetterHelp duplica las conversiones con una segmentación más inteligente en Rokt

Lea la historia de un cliente

A smiling woman pushes a shopping cart with a cheerful young girl riding inside through a brightly lit grocery store aisle. They both laugh, sharing a joyful moment near shelves stocked with drinks and snacks.

-40%

CPA más bajo que el índice de referencia en EE. UU.

Harry's logra escalar sin dejar de mantenerse un 40% por debajo de los CPA objetivo con Rokt Ads

Lea la historia de un cliente

Un conjunto de productos de afeitado para hombres en un estante de baño con azulejos, que incluye una maquinilla de afeitar con mango naranja, una lata de gel de afeitar azul con la etiqueta «HARRY'S», cartuchos de afeitar adicionales y una funda de plástico para cuchillas.

+150%

Aumento de la tasa de clics mediante pruebas de ofertas

Cómo Rokt Ads impulsa las reservas un 15% por encima del ROAS objetivo para Booking.com

Lea la historia del cliente

View of an airplane wing above clouds during sunset from a passenger window.

OUR COMMITMENT TO EVERY PARTNER

Trust, transparency, and results

110%+

Net retention

Trusted by the world's leading companies. Results that compound year over year.

Aligned objectives

Our commercial model is aligned with our partners' success. We don't win unless you do.

Transparency

Consistent terms for all clients, including flexible contracts.

Data ownership

Clients own their data. Rokt meets all major privacy standards.

FAQs

What is Rokt Ads?

Rokt Ads is an AI-powered commerce media solution that helps advertisers acquire high-value customers by delivering customized offers to engaged shoppers during checkout. Leveraging Rokt Brain and the Rokt Network, it connects advertisers with high-intent audiences in the checkout journey to drive measurable growth.

How does Rokt Ads work?

Rokt Ads helps advertisers reach high-intent shoppers during the Transaction Moment, when customers are actively engaged in ecommerce purchases across Rokt’s closed network of leading partner sites. Rokt Brain uses AI, machine learning, and real-time signals to select relevant offers for each customer. Advertisers pay via a first-price auction on a dynamic Cost per Click (CPC) model, which can be optimized to meet their campaign goals (CPA, ROAS, LTV). Rokt Ads delivers an average 4.03% click-through rate and 6.32% conversion rate globally.

How is Rokt Ads different from other commerce media or performance advertising platforms?

Rokt Ads gives advertisers access to high-intent shoppers during the Transaction Moment across Rokt’s closed network of leading ecommerce partners. Powered by Rokt Brain, campaigns use AI, machine learning, first-party data, and real-time transaction signals to deliver relevant offers when customers are most likely to act. With premium ecommerce inventory, outcome-based pricing, and closed-loop measurement, Rokt Ads helps advertisers drive efficient acquisition beyond traditional search, social, and retail media channels.

What are the benefits of using Rokt Ads?

Customer Acquisition: Reach high-intent shoppers at the most valuable moment, during and after a purchase.
AI Optimization: Rokt Brain customizes every impression, maximizing relevance and conversion rates.
Marketplace Scale: Access a premium network of ecommerce partners and millions of monthly transactions.
Transparency and control: Manage placements, targeting, and performance through clear, outcome-based reporting.

What are the technical integration options?

Advertisers can integrate quickly via Web SDK, mobile SDKs, server-to-server APIs, tag managers, or third-party measurement tools, enabling fast setup and flexible campaign management.

What kind of ROI or monetization results can advertisers expect?

Rokt Ads partners have experienced 4.03% click-through rate (CTR) and 6.32% conversion rate (CVR) globally. On average, Rokt Ads delivers 10x the CTR of Google Display (0.4%) and 4X of Facebook Ads (1.5%).