Acquire Customers While They Shop and Only Pay For Outcomes
Google is to search. Meta is to social. Rokt is to ecommerce.
.svg)
%201.svg){kind=logo}
Reach high-intent customers in the Transaction Moment
Tap into a high-scale, performance-driven channel by advertising at the Transaction Moment, when customers are most likely to convert.
.png)
.png)
Acquire customers at scale
Engage customers as they complete over 7.5B ecommerce transactions annually in a format that is native with unmatched intent and attention.
Advertise in exclusive, brand-safe environments
Access premium inventory across Rokt’s closed ecommerce network. With full control, fraud protection, and first-party verification, your ads appear in trusted, high-quality placements not found on open exchanges.
Pay only for outcomes powered by AI and first-party data
Rokt’s AI optimizes bids in real time using transaction intent, LTV, and behavioral signals. With first-party attribution and closed-loop reporting, you only pay for actual performance without cookies or guesswork.
Shoppable ads enabled by Rokt Catalog
Acquire new customers by presenting your products in shoppable, contextually relevant formats during the Transaction Moment
Better outcomes, lower cost
monthly active users globally
average click-through rate
average conversion rate
growth in scale over the first three months
Flight Centre acquires 38,500 new subscribers over 3 months with Rokt Ads
more conversions per month with exclusive offers
BetterHelp doubles conversions with smarter targeting on Rokt
Lower CPA than benchmark in the U.S.
Harry’s achieves scale while remaining 40% below target CPAs with Rokt Ads
Increase in click-thru rate through offer testing
How Rokt Ads drives bookings at a 15% above target ROAS for Booking.com
Trust, transparency, and results: Our commitment to every partner
Aligned objectives
Our commercial model is aligned with our partners’ success.
Transparency and trust
Transparent and consistent commercial terms for all clients, including flexible contracts.
Control and ownership
Clients own and control their data, and Rokt meets all major privacy standards.
Track record
Trusted by the world’s leading companies with 110%+ net retention.
FAQs
Rokt Ads is an AI-powered commerce media solution that helps brands acquire high-value customers by delivering customized offers to engaged shoppers during checkout. Leveraging Rokt Brain and the Rokt Network, it connects advertisers with high-intent audiences in the checkout journey to drive measurable growth.
Rokt Ads taps into a closed ecommerce partner network to expose a brand's offer at the moment a shopper completes or is about to complete a purchase. Using real‑time signals, first‑party data, and Rokt Brain’s machine learning, the platform automatically optimises bids and placements so brands reach high‑intent audiences with minimal wasted spend. Brands only pay when the shopper engages, and every element, from targeting to attribution, is built for transparency and control.
Rokt Ads delivers AI-optimized offers at the Transaction Moment, using first-party data and outcome-based pricing to drive high-LTV acquisition. Advertisers gain full control, transparency, and access to premium ecommerce inventory - reaching high-intent customers in brand-safe environments without the noise, competition, or auction inflation of platforms like Google or Meta.
- Customer Acquisition: Reach high-intent shoppers at the most valuable moment, right after a purchase
- AI Optimization: Rokt Brain customizes every impression, maximizing relevance and conversion rates
- Marketplace Scale: Access a premium network of ecommerce partners and millions of monthly transactions
- Transparency and control: Manage placements, targeting, and performance through clear, outcome-based reporting
Advertisers can integrate quickly via Web SDK, mobile SDKs, server-to-server APIs, tag managers, or third-party measurement tools, enabling fast setup and flexible campaign management.
Rokt Ads is SOC 2 Type II, ISO 27001, and GDPR/CCPA compliant. Only essential transactional and product data is processed, and partners maintain full control and ownership of their data.
Rokt Ads partners have experienced 4.03% click-through rate (CTR) and 6.32% conversion rate (CVR) globally. On average, Rokt Ads delivers 10x the CTR of Google Display (0.4%) and 4X of Facebook Ads (1.5%).
Rokt products
Unlock the Transaction Moment
Bring over 1.2 million third-party products from 1,900+ premium brands directly into the Transaction Moment.
Recommend relevant upsells in-cart for up to 25% more revenue from every customer.
Transform payment processing from a cost center into a profit engine.
Recommend relevant upsells post-purchase for up to 30% more revenue from every customer.
Monetize the post-purchase moment and turn thank you into joy and profit.
Acquire customers while they shop and only pay for outcomes.
Resolve identities. Activate data. Drive results.