Aftersell
mParticle
Rokt upcart

Over 25% AOV Lift From Every Customer

Boosts sales with in-cart upsells

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A person holds a smartphone displaying an online shopping cart for a home decor app. The cart contains a “Snake plant in a concrete pot” priced at $100, with a recommendation below for a “Linen cushion” in grey for $18.99. The subtotal is $100, with free shipping, $5 in taxes, and a total of $105. A second hand is poised to interact with the screen, possibly to add the cushion. The setting appears cozy and dimly lit, suggesting relaxed evening shopping.
How it works

Unlock more revenue without disrupting the customer experience

Leverage Rokt Brain to deliver first and third-party upsells in cart that drive engagement, increase Average Order Value (AOV), and boost customer satisfaction.

Drive significant revenue uplift at checkout

Dynamic upsells during checkout deliver over 25% average order value (AOV) lift.

Integrate seamlessly with partners and providers

Upcart powers both first-party upsells and third-party provider integrations.

Deliver measurable impact every month

Generates $1M in incremental partner gross transaction value (GMV) uplift monthly, demonstrating strong traction and value.

A woman with long twisted braids, wearing a black beanie and light-colored jacket, smiles slightly while looking at her phone outdoors under clear blue skies. A translucent overlay reads, “With Rokt: 30% increase in incremental revenue,” highlighting the business impact of the platform.
A smartphone screen displays the Tixsta app's checkout page for an Echo Frenzy concert at The Bowery Ballroom in New York. The ticket is priced at $100 with quantity set to one. Below, there’s an "Add Parking" section offering General and Preferred Parking for $16.99 each, with quantity selectors next to both. General Parking has one spot selected, Preferred Parking has none. A discount code field and a subtotal of $116.99 appear near the bottom.
A young woman sits by a window in a cozy café, smiling slightly as she looks at her smartphone. She wears a beige knit sweater and has long black hair. On the screen, a shopping notification appears, reading: “Added to cart: Hair Oil” with an upsell prompt below it saying “Upsell: Daily skincare set.” Warm pendant lights and a blurred street view reflect through the glass behind her, creating a relaxed, modern shopping moment.

Drive significant revenue uplift at checkout

Dynamic upsells during checkout deliver over 25% average order value (AOV) lift.

A woman with long twisted braids, wearing a black beanie and light-colored jacket, smiles slightly while looking at her phone outdoors under clear blue skies. A translucent overlay reads, “With Rokt: 30% increase in incremental revenue,” highlighting the business impact of the platform.

Integrate seamlessly with partners and providers

Upcart powers both first-party upsells and third-party provider integrations.

A smartphone screen displays the Tixsta app's checkout page for an Echo Frenzy concert at The Bowery Ballroom in New York. The ticket is priced at $100 with quantity set to one. Below, there’s an "Add Parking" section offering General and Preferred Parking for $16.99 each, with quantity selectors next to both. General Parking has one spot selected, Preferred Parking has none. A discount code field and a subtotal of $116.99 appear near the bottom.

Deliver measurable impact every month

Generates $1M in incremental partner gross transaction value (GMV) uplift monthly, demonstrating strong traction and value.

A young woman sits by a window in a cozy café, smiling slightly as she looks at her smartphone. She wears a beige knit sweater and has long black hair. On the screen, a shopping notification appears, reading: “Added to cart: Hair Oil” with an upsell prompt below it saying “Upsell: Daily skincare set.” Warm pendant lights and a blurred street view reflect through the glass behind her, creating a relaxed, modern shopping moment.

More relevance, more revenue

$1M

incremental partner (GTV) uplift monthly

25%

average order value (AOV) lift

7.5B+

transactions powered by Rokt in 2025

Trust, transparency, and results: Our commitment to every partner

Aligned objectives

Our commercial model is aligned with our partners’ success.

Transparency and trust

Transparent and consistent commercial terms for all clients, including flexible contracts.

Control and ownership

Clients own and control their data, and Rokt meets all major privacy standards.

Track record

Trusted by the world’s leading companies with 110%+ net retention.

FAQs

What is Rokt Upcart?

Rokt Upcart is an AI-powered ecommerce solution that optimizes the shopping cart experience by surfacing relevant first and third-party upsells. It helps ecommerce merchants increase average order value (AOV), drive incremental revenue, and deliver customized experiences at the moment of purchase.

How does Rokt Upcart work?

Rokt Upcart integrates seamlessly with ecommerce platforms to surface relevant upsells in real time as customers review their shopping carts. The solution uses Rokt Brain’s advanced ML to maximize order value without disrupting the checkout flow.

What problem does Rokt Upcart solve for ecommerce merchants?

Rokt Upcart enables ecommerce merchants to drive incremental revenue and customer engagement on cart review pages through relevant products without disrupting the checkout experience.

What are the benefits of using Rokt Upcart?
  • Increased Revenue: Monetize the cart page through upsells
  • Relevant Experiences: Deliver real-time, AI-optimized upsells to every shopper
  • Seamless Integration: Flexible deployment options make it easy to launch and manage
How does Rokt Upcart go beyond personalization and deliver relevance?

Rokt Upcart uses Rokt Brain’s ML to evaluate real-time signals and deliver the most relevant upsell at the cart review page. The model continuously optimizes for engagement and revenue, tailoring each experience without disrupting the shopping journey.

Can partners control what third-party products are shown to customers?

Yes, with Rokt Upcart, partners have full control over what third-party products are shown to customers. They can allow, block, or prioritize specific brands, industries, campaign types, and creatives for each placement or audience to ensure only permitted, brand-safe offers appear.

What are the technical integration options for Rokt Upcart?

Rokt Upcart supports flexible deployment via Web and mobile SDKs, tag managers, Shopify apps, or server-to-server APIs, enabling rapid setup for any ecommerce environment.

Rokt products

Unlock the Transaction Moment

Rokt Catalog

Bring over 1.2 million third-party products from 4,600+ premium brands directly into the Transaction Moment.

Rokt Upcart

Recommend relevant upsells in-cart for up to 25% more revenue from every customer.

Rokt Pay+

Transform payment processing from a cost center into a profit engine.

Rokt Aftersell

Recommend relevant upsells post-purchase for up to 30% more revenue from every customer.

Rokt Thanks

Monetize the post-purchase moment and turn thank you into joy and profit.

Rokt Ads

Acquire customers while they shop and only pay for outcomes.

Rokt mParticle

Resolve identities. Activate data. Drive results.