Insights from Rokt

Featured articles

April 1, 2026

Incrementality Is The Performance Standard

March 30, 2026

Driving Progress This Women’s History Month at Nasdaq

Software engineer working at a laptop, representing the shift from individual code authorship to AI-assisted development at technology companies

March 25, 2026

From Craft to Orchestration: How Rokt's Engineering Teams Learned to Build With AI

February 16, 2026

How Rokt Builds Advertiser Diversity Without Compromising Quality

Software engineer working at a laptop, representing the shift from individual code authorship to AI-assisted development at technology companies

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February 1, 2024

Rokt’star Spotlight: Shenika Louis

January 30, 2024

Deliveroo Opens the Door to Greater Relevance with Rokt

January 29, 2024

Rokt to expand New York City headquarters with help from tax credits

January 23, 2024

Fandango & Rokt: the ticket to putting the customer first

January 11, 2024

Rokt acquires AfterSell to expand SMB offering and unlock more relevant experiences for Shopify customers

November 30, 2023

mParticle Joins Elite Ranks with AWS Advertising and Marketing Technology Competency

November 30, 2023

Doug Rozen joins Rokt’s executive team as Chief Marketing Officer

November 17, 2023

Afterpay partners with Rokt to expand ads business and offer shoppers more relevant ecommerce experiences

November 14, 2023

G2 recognizes mParticle for exceptional customer support

November 3, 2023

AI and first-party data: The gift that keeps on giving this holiday season

November 2, 2023

5 takeaways from the Advertising Week New York “AI and the Rise of Relevancy” panel

October 30, 2023

Rokt’star Spotlight: Mark Eckstein