Acquire Customers While They Shop
Reach high-intent customers in brand-safe checkout environments and only pay for outcomes.
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01
1.1B
unique customers globally
02
4.03%
average click-through rate
03
6.32%
average conversion rate
Drive better outcomes
At checkout, trust and attention peak. Rokt unlocks the Transaction Moment™ to deliver relevant offers when customers are most likely to convert.
Customer checks out
Verified transaction data triggers a brand-safe environment.
Rokt Brain selects the best offer
AI matches your brand to the highest-intent audience.
You acquire a new customer
Only pay for real engagement.
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Built for growth
01
Performance you can prove
Acquire high-intent customers at scale with transparent, outcome-based pricing. Optimize to the KPIs that matter, CPA, ROAS, or LTV, with full visibility into what’s driving results.
02
Easy to launch, simple to scale
Start acquiring high-intent customers quickly with a lightweight setup and flexible integration paths. Rokt manages optimization and delivery end-to-end so you stay focused on outcomes, not operations.
03
Enterprise-grade security and privacy
Your data stays yours, is never shared, and always protected. Rokt is SOC 2 Type I & II, ISO 27001, and globally privacy compliant, so you can grow with confidence.
Ad experiences designed for checkout
Rokt automatically identifies the strongest creative combinations across audiences, contexts, and value props.
Choose formats that match your goals, audience, and UX. Every format is built for checkout and optimized to complement, not interrupt, the customer experience.
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Precision targeting
Use your first-party conversion signals to build high-performing, flexible audience strategies.
Lookalike audiences
Reach new customers who resemble your most valuable buyers.
Dynamic custom audiences
Update based on real-time signals.
Real-time suppression lists
Reduce waste and maximize efficiency.
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FAQs
Rokt Ads is an AI-powered commerce media solution that helps advertisers acquire high-value customers by delivering customized offers to engaged shoppers during checkout. Leveraging Rokt Brain and the Rokt Network, it connects advertisers with high-intent audiences in the checkout journey to drive measurable growth.
Rokt Ads helps advertisers reach high-intent shoppers during the Transaction Moment, when customers are actively engaged in ecommerce purchases across Rokt’s closed network of leading partner sites. Rokt Brain uses AI, machine learning, and real-time signals to select relevant offers for each customer. Advertisers pay via a first-price auction on a dynamic Cost per Click (CPC) model, which can be optimized to meet their campaign goals (CPA, ROAS, LTV). Rokt Ads delivers an average 4.03% click-through rate and 6.32% conversion rate globally.
Rokt Ads gives advertisers access to high-intent shoppers during the Transaction Moment across Rokt’s closed network of leading ecommerce partners. Powered by Rokt Brain, campaigns use AI, machine learning, first-party data, and real-time transaction signals to deliver relevant offers when customers are most likely to act. With premium ecommerce inventory, outcome-based pricing, and closed-loop measurement, Rokt Ads helps advertisers drive efficient acquisition beyond traditional search, social, and retail media channels.
- Customer Acquisition: Reach high-intent shoppers at the most valuable moment, during and after a purchase.
- AI Optimization: Rokt Brain customizes every impression, maximizing relevance and conversion rates.
- Marketplace Scale: Access a premium network of ecommerce partners and millions of monthly transactions.
- Transparency and control: Manage placements, targeting, and performance through clear, outcome-based reporting.
Advertisers can integrate quickly via Web SDK, mobile SDKs, server-to-server APIs, tag managers, or third-party measurement tools, enabling fast setup and flexible campaign management.
Rokt Ads partners have experienced 4.03% click-through rate (CTR) and 6.32% conversion rate (CVR) globally. On average, Rokt Ads delivers 10x the CTR of Google Display (0.4%) and 4X of Facebook Ads (1.5%).