The opportunity
Pinter set out to grow its community of beer lovers in a way that matched the ambition behind its product: precisely targeted, performance-focused, and built for long-term scale. With a differentiated proposition in sustainable home brewing, the team saw an untapped opportunity to reach new customers at the moments when purchase intent was highest.
The goal was to build an acquisition channel that could grow alongside the business.
The unlock
Pinter activated Rokt Ads to reach high-intent customers in the Transaction Moment™, at the moment right after they complete a purchase on some of the world's leading ecommerce brands, when attention, intent, and trust are at their peak.
From launch, Pinter worked closely with Rokt's optimization team to sharpen every element of the campaign. Audience targeting was refined using purchase behavior and affinity signals. Creative was tested and iterated quickly. Traffic sources were continuously evaluated and reallocated toward the best-performing placements.
The results
In the first six months of 2026, Pinter scaled spend by 877%, grew sales by 794%, and held CPA 3% below target, proof that aggressive scaling and cost efficiency are not a tradeoff.
Pinter committed early and increased investment consistently as results came in. In the first quarter, a 247% increase in spend drove 231% sales growth with CPA 14% below target. Through April and May, Pinter added another 196% in spend, growing sales 142% while staying on target. In the first week of June alone, investment rose 52% week over week with a 50% lift in sales and CPA holding flat. Pinter has built a repeatable, optimizable acquisition channel.
Pinter is a brand built around innovation and creating real value for our customers, and we’ve found the same in working with Rokt. Their platform gives us an effective way to reach customers who have already made a purchase and are in the right mindset to discover something new, like Pinter. We’ve built a great relationship with the Rokt team, and it’s now a key acquisition channel for us across multiple territories. We’re excited to keep building on that partnership as Pinter continues its global growth.
–Duncan Gordon, Pinter
How it works
Rokt places advertiser offers on the post-purchase confirmation page of the world's leading ecommerce brands. Because these placements appear right after a completed transaction, the customers Pinter reaches have already demonstrated buying intent. Rokt's AI Brain analyzes performance signals in real time, routing impressions toward the placements, audiences, and creatives most likely to convert–so the campaign grows more efficient with every cycle. For Pinter, this meant the campaign grew more efficient over time, not just more active.
Looking forward
Pinter and Rokt continue to build on a partnership that gets sharper with every campaign cycle. As Pinter expands its product range and grows its community in new markets, Rokt Ads provides an acquisition channel built to scale alongside it.
