Products
product overview
Unless specific guidance (or logos) dictate, all products within Rokt’s ecosystem must follow the same guidance as below. For two of the more distinct offerings–Aftersell and mParticle–see product specific pages.
Parent Brand
Parent Brand
ENDORSED BRANDS
Logo
Logo
Strategy
Strategy
Colour
Colour
Typography
Typography
Graphic Element
Graphic Element
Imagery
Imagery
Rokt
Rokt Pay+
Rokt Thanks
Rokt Ads
Same as Rokt
EXCEPT USP
Same as Rokt
EXCEPT USP
Same as Rokt
EXCEPT USP
Archivo




Aftersell
mparticle
Same as Rokt
EXCEPT USP
UNIQUE
but connects to Rokt
Same as Rokt
EXCEPT NO CONNECTOR
Same as Rokt
EXCEPT NO CONNECTOR

Similar image and graphic style as Rokt, addition of SMB brand images

Similar image and graphic style as Rokt, addition of Chartreuse tertiary color