Aftersell

logo

Always ensure the ‘by Rokt’ endorsement is positioned underneath the Aftersell logo, right-aligned to the product. Please ensure correct usage of the Rokt logo and that the lowercase ‘by’ is in Archivo Regular.

logo sizing

When reducing size, please follow Rokt logo guidelines on minimum size requirements to ensure clarity and legibility.

clear space

To look our best, we all need space to stand out. So, please don’t overcrowd our logo. The parameters below keep a degree of clear space, whilst our minimum size ensures legibility.

Watchout

We hate to point out the obvious but please don’t mask images inside the logo, nor change the typeface, use colors outside the primary palette, or stretch, distort, rotate or tilt the logo. Oh, and never swap the “A” for a normal one.

Never use the logo without the ‘by Rokt’ attribution

Never italicize or alter the logo.

Never use colors other than black or white.

Never swap the “A” for a normal “A”.

Never stretch or distort the connector.

Never rotate or tilt the logo.

strategy

The strategy from aftersell takes everything from the masterbrand. The only variation will be the USP (see below).

Please ensure Aftersell aligns with the overarching brand strategy for Rokt. Slight variations are allowed in reference to Aftersell’s specific USPs, as seen below.

Our purpose

Why we exist

Grow your sales, effortlessly

APPLICATIONS

Bringing it all together is simpler than it seems. To give you a taste, we’ve included some design examples below.

mParticle