Retail company installs Rokt Ecommerce on eight Shopify stores to generate an extra $265 profit per thousand orders

The Challenge

A major retail company with several popular brands was selling a variety of products both in-person and online through eight Shopify stores. With reduced foot traffic at brick-and-mortar locations due to Covid-19, it explored solutions to bolster its ecommerce business and drive additional profit.

It needed a solution that would:

• Generate extra profit to compensate for a slowdown in in-person sales
• Easily integrate with eight separate Shopify stores spanning retail categories such as fashion, homeware, sporting goods, and more
• Reflect the visual styles of several distinct brands and seamlessly blend into each storefront

Rokt Solutions

In a matter of minutes, the retail company installed the Rokt Ecommerce Shopify application on all of its stores, instantly monetizing each site’s confirmation page.

Here’s how it works: right after customers have completed a purchase, the app presents them with relevant and personalized offers from leading advertisers in a native overlay placement. Every time a customer opts into an offer during this highly-engaging moment, the retail company is paid for the engagement.

Spotlight: Placement Customization

The retail company customized the design of each store’s overlay placement by choosing unique fonts and colors matching its brands. As a result, third-party offers on the confirmation page were presented as a natural extension of the order confirmation, no matter the site.